Singer Studios

General Projects is an award-winning creative real estate investor, developer and operator. We are proud to have completed over 2 million square feet of modern, mixed-use, metropolitan hubs. Soulful places for people to create, to work, to play and to stay.

Hitting new highs
A new neighbourhood
Our new creative urban neighbourhood in the heart of Shoreditch, this is the reinvention of two historic terraces of victorian buildings into a vibrant mixed-use campus that sets a new standard of human-centric places to work, play and stay.

A unique island site, delicately restored and reimagined, celebrating its history while redefining its future.

Combining timeless architecture, the use of exceptional low-carbon materials, a vision for the future, and celebrating Shoreditch’s unique and undeniable character by preserving, restoring and enhancing the existing heritage – all while creating three new, design-led, hyper-sustainable buildings to deliver a total of 232 long-stay apart-hotel studios in a new 22-storey tower, 70,000 sq ft of sustainable design-led offices, 12 new residential apartments and 5,000 sq ft of independent retail, food and beverage space.

All set within half an acre of new green public space that stitches the campus together and grounds it into the neighbourhood. 
Location
Shoreditch
Architect
AHMM
Size
130,000 sq ft
GDV
£180 million
JV Partner
Private family office
Ready
Next-Gen
Next-Gen
Ready

Featuring a pioneering new eight-storey cross laminated timber office tower, combined with a resolute focus on sustainability through adaptive reuse and outstanding operational efficiency, Singer Studios is at the cutting edge of sustainability – achieving net zero carbon in operation, Breeam Outstanding and Well Platinum.

A commitment to social infrastructure and local partnerships will see four artist commissions across the site, affordable retail and workspaces provided to SMEs, and a new community centre providing free spaces for neighbours and local organisations to run events, with a 10 year funding to enable true local programming to flourish.

Singer Studios is the epitome of our ambition to create a new breed of places that define neighbourhoods, inspire their users and connect communities.

Becoming a destination for generations to come.